Session - Research Insights & Analytics: What Kind of Research Hats Can You Wear?
Stephanie Yates is the Vice President of Research and Insights at AMC Networks, specifically working for the WE tv and IFC network brands. Her responsibilities include overseeing all aspects of programming, sales, digital and market research.
Stephanie is a seasoned media researcher with over 20 year of experience, joining AMC Networks in June 2015. Prior to AMC Networks, her previous roles include serving as Vice President, Research at TV One and Vice President, Group Account Manager at Nielsen Media Research. Stephanie has demonstrated success in evaluating and implementing primary and syndicated research into compelling insights that helps drive the business decision making process for Ad Sales, Programing, Marketing and Affiliate Relations.