Session: Welcome to the Industry
As Vice President, Digital for Spectrum Networks, Katie Lombardi oversees content strategy, editorial execution and product development across Spectrum Networks digital properties, including its websites, apps and social media profiles. Leading a team of 60+ digital content creators and product managers, Katie is responsible for driving innovation and building the Networks’ understanding of its consumers’ platform preferences for which discrete content is being created.
Owned and operated by Charter Communications, Inc., Spectrum Networks is a series of 24/7 news and sports properties that deliver exclusive local content on 31 networks across 12 states.
Prior to joining Charter, Katie spent over five years at MSG Networks Inc., holding various digital and marketing roles. She developed, implemented and optimized all digital marketing programs including social media, mobile and database. Additionally, she partnered in the development of strategic marketing plans for exclusive live local games and other programming of 7 professional sports teams.
Katie graduated from Boston College with a Bachelor of Science in Marketing. She currently resides in New York City.