Session: Ask Me Anything
Liz is an engaging and strategic sales leader in the Digital + Multi-Cultural space + a frequent speaker (NY Adv Week, AHAA, IAB, AAF, Radio Ink), co-founder of AWNY's 1st Multicultural Task Force and Founding Board Member of The IAB's Multicultural Committee.
Most recently, she was SVP, Branded Content Revenue at Univision where she was responsible for UCI’s Branded Content and Experiential Revenue with a primary focus on driving new and incremental revenue for the company.
Prior to UCI, she was EVP, Multicultural Strategy & Sales at iHeartMedia. She built iHM's 1st Total Market sales efforts across nat'l + local (digital/branded content/radio/events) + led multicultural trade and industry efforts.
She was CRO of Terra/Telefonica and led USH + pan-reg'l sales teams as Publisher, Vista Magazine/SVP Digital/Mobile at impreMedia where she built new rev streams across all platforms.
Liz advised J&J’s BabyCenter + The Brookings Institution. She was CMO of One Economy, a global non-profit where she oversaw marketing/pr/content for 30+ sites/alliances w/ NBC Telemundo, Allstate Foundation, Pew Internet+Am Life Project. Under her tenure, OE won its 1st Webby Award for its bi-lingual Katrina Help Center & co-led high-level projects w/Co-chairs President Barack Obama (then Senator) + Senator John McCain.
As Exec Dir Sales she co-launched Yahoo's Hispanic efforts. These efforts led clients GM, Pepsi & Motorola (among others) to build their 1st Hispanic digital campaigns. Liz also held exec roles at Dow Jones, The Economist and Time Inc..
In 2017, Radio Ink named her a "Medallas de Cortez Awards Finalist" and a Top Woman of the Year. In 2004, she was an Ad Age "Woman to Watch" (only one from online space + multicultural market).
She holds a BA from Muhlenberg College, studied Film at NYU's Tisch School of the Arts and holds a certificate in British Lit, Creative Writing + Pol Science from Oxford. She also received an Executive Business Certificate from Stanford University. She lives in NY w/her husband Andrew Blacker & their 12 year old son.